Publishing Strategy
Cross-platform Book Sales
Most authors approach the distribution question with a binary frame. They either go all-in on Amazon through KDP Select or they distribute everywhere through aggregators.
June 25, 2026
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Find actionable publishing strategies designed to help authors plan, launch, market, and grow their books effectively across multiple platforms.
Most authors approach the distribution question with a binary frame. They either go all-in on Amazon through KDP Select or they distribute everywhere through aggregators.
Most authors focus on the US market and treat international sales as accidental bonus. They publish primarily for US readers, configure their pricing and metadata
Most authors write books in isolation from their actual market. They develop ideas they care about, produce the work as well as they can, and
Most publishing advice is written for beginners. It tells you how to format an ebook, how to pick a cover designer, how to upload to
Most new authors think about their book as a creative project first and a market product second. They write the story they want to tell,